About Us

Our privacy commitments are fundamental to the way we do businessevery day. These apply to everyone who has a relationship with Richem— including customers (wireless, Internet, and telephone)and Web site visitors.

• Wewill protect your privacy and keep your personal information safe. Weuse powerful encryption and other security safeguards to protectcustomer data.
• We will not sell your personal information to anyone, for any purpose. Period.
• We will fully disclose our privacy policy in plain language, and make our policy easily accessible to you.
• We will notify you of revisions to our privacy policy, in advance. No surprises.
• You have choices about how AT&T uses your information for marketing purposes. Customers are in control.
• We're listening. You can send us questions or feedback on our privacy policy.

Privacy Policy Scope

This Privacy Policyidentifies and describes the way AT&T uses and protects theinformation we collect about Customers and Users. All use of AT&T'sproducts and services, as well as visits to our Web sites, are subjectto this

Privacy Policy.

The Information We Collect, How We Collect It, And How We Use It

Wecollect different types of personal and other information based on youruse of our products and services and our business relationship withyou. Some examples include:

• Contact Information that allows us to communicate with you -- including your name, address, telephone number, and e-mail address;
• Billing informationrelated to your financial relationship with us -- including yourpayment data, credit history, credit card number, Social Securitynumbers, security codes, and service history;
• Equipment, Performance, AT&T Web Site Usage, Viewing and other Technical Information about your use of our network, services, products or Web sites.

We collect information in three primary ways:

• You give it to us when you purchase or interact with us about a product or service we offer or provide;
• We collect it automatically when you visit our Web sites or use our products and services;
• We obtain it from other sources, such as from credit agencies.

We use the information we collect in a variety of ways, including to:

• Provide you with the best customer experience possible;
• Provide the services you purchase, and to respond to your questions;
• Communicate with you regarding service updates, offers, and promotions;
• Deliver customized content and advertising that may be of interest to you;
• Address network integrity and security issues;
• Investigate,prevent or take action regarding illegal activities, violations of ourTerms of Service or Acceptable Use Policies; and
• For local directory and directory assistance purposes.

Use of Location Information

• When your wireless device is on, it sends periodic signals to thenearest cell site. We use that information to provide your wirelessservices;
• You can use your wireless device toobtain a wide array of services based on the approximate location ofthe device, referred to as Location Based Services, or LBS. Theinformation you receive in connection with your use of LBS may includeadvertisements related to your request and your location;
• If you purchase LBS from AT&T, the approximate location of yourwireless device location information will be used or shared only withprior notice and your consent. The form of consent will be suited tothe type of LBS you utilize.

If you have any problem,please contact us: service@richem.cn